Monthly Archives: July 2011

You Are Your Brand

Posted on July 30, 2011 by angelo

A Perfect Baby Shower She passed us going about 90 mph on Interstate 75 somewhere in north central Florida. We were driving back from our vacation. She was clearly late for an appointment. Her 1980’s era Mazda appeared to be … Continue reading →

Posted in Branding

“I Want Out”–Business Success and Strategic Exit Planning

Posted on July 26, 2011 by angelo

Our Fifth Family Member; The Business My family owned a 24/7 diner for twenty years. Like most family businesses, it was essentially another family member. We all worked there. We talked (and argued) about the business constantly. And, each family … Continue reading →

Posted in Marketing Planning, Miscellaneous

Social Media Success Tracking

Posted on July 14, 2011 by angelo

Social ROI Social media marketing is important to your business and has likely become a necessity to stay connected with customers and key stakeholders. However, do you really know if you’re getting a good Return on Investment (ROI) from your … Continue reading →

Posted in Social Media Marketing

Apps and Mobile Solutions for SMBs

Posted on July 8, 2011 by angelo

“There’s an App for That!” Example 1: I recently had an infamous Greek salad at Zorbas Restaurant on Bonita Beach Road in Bonita Springs, FL. The place must hold about 200 people at full capacity—a decent sized restaurant that could … Continue reading →

Posted in Mobile Marketing, Sales

Damage Control–Managing Business Shortcomings, Pitfalls and Social Media Mistakes

Posted on July 5, 2011 by angelo

The Business Wrecking Crew is Looking for You There’s a business wrecking crew out there with your name on it working hard to disparage your reputation, destroy your credibility and bring your sales down to $0! (hope that got your … Continue reading →

Posted in Blog, Public Relations, Social Media Marketing