-
Say hello
- Naples, Florida
White Plains, New York - 239.963.9396
- infosmartmarketingllccom
- 203.286.1961
- Download our vCard
- Naples, Florida
Monthly Archives: September 2008
The Value of Lifetime Value
magazine is a publication of which I am co-owner of that reaches music making students in grades 7 – 12, and their teachers, right in the classroom (www.intunemonthly.com). The over 42,000 middle and high schools it currently … Continue reading
Posted in Miscellaneous
Intro to CRM — Understanding and Managing Your Customer Relationships
Readers, Meet Your New Customer So why is it that some companies understand their customer’s needs and manage that relationship better than others? Think about it for a minute: Are you satisfied with your cell phone service provider? Which … Continue reading
Posted in Customer Relationship Management (CRM)
Making Your USP a Part of the Corporate Culture
There was a popular consumer electronics store in the Northeast called “Nobody Beats the Wiz”. Although it was commonly referred to as “The Wiz”, I was always impressed by the fact that they went so far as to include their … Continue reading
Posted in Miscellaneous
How to Find YOUR USP (Unique Selling Proposition)
Developing a Unique Selling Proposition is not easy. To start, think about a new prospective customer that you’d like to attract to your business for the first time and see if you can answer the following question: “Why should … Continue reading
Posted in Unique Selling Proposition (USP)
Stand Out, Get Noticed and Gain Market Share with Your Unique Selling Proposition (USP)
: Do you know what the secret of life is? [holds up one finger] Curly: This. Mitch: Your finger? Curly: One thing. Just one thing. You stick to that and the rest don’t mean ____. Mitch: But, what is the … Continue reading
Posted in Unique Selling Proposition (USP)
Marketing During a Recession… Smart Marketers Ride the Wave
As we near, or endure, an economic recession (depending on who you speak with), I have noticed companies of all sizes cautiously pulling back on expenses, cutting staff and severely limiting their marketing budget. It is understood among these companies … Continue reading
Posted in Marketing During a Recession
Introduction to Web 2.0 and Social Media Marketing
It’s happening again! The ways smart marketers communicate with, influence and generate response from customers is evolving in monumental proportion. With the introduction of Web 2.0 and Social Media Marketing, businesses of all sizes now have the unique opportunity to … Continue reading
Posted in Social Media Marketing