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Monthly Archives: February 2012
Capacity and Its Impact on Customer Service
“No Haircut for You” My wife has a preferred local hair salon that she visits less frequently than she’d like, mostly due to exorbitant, premium costs. I know how the saying goes, “You get what you pay for.” Heck, I’ve … Continue reading
Freemium
The Freemium Business Model—What is It? The Freemium business model is all the rage in mobile games and Internet start-ups, it seems. Simply defined, according to Wikipedia, freemium is a business model by which a product or service (typically a … Continue reading
Posted in Customer Acquisition, Marketing Planning
American Excellence
Across the Pond (and Treadmill) I recently joined another gym-goer in deep conversation on a treadmill while watching CNN. As we witnessed the world’s news for the day, our discussion quickly turned personal. We started to chat about the recession, … Continue reading
Posted in Leadership, Miscellaneous, Productivity
Being (and Staying) Healthy for Business Success
You Are Your Business’ Most Important Asset As busy business owners, entrepreneurs and/or professionals, you’re probably on-the-go often, jetting to appointments, traveling to meet clients or run errands, rushing to your computer to send off a mid-night email that slipped … Continue reading
Posted in Productivity
Does Your Website Suck?
Internet Drama I recently fielded a call from a new potential client in the financial industry who asked if I could take their existing site and essentially make it look, sound and function like their two competitors’? They, not so … Continue reading
Posted in Website Marketing