Monthly Archives: February 2012

Capacity and Its Impact on Customer Service

“No Haircut for You” My wife has a preferred local hair salon that she visits less frequently than she’d like, mostly due to exorbitant, premium costs. I know how the saying goes, “You get what you pay for.” Heck, I’ve … Continue reading

Posted in Customer Acquisition, Customer Relationship Management (CRM), Customer Retention, Marketing Planning, Productivity, Sales

Freemium

The Freemium Business Model—What is It? The Freemium business model is all the rage in mobile games and Internet start-ups, it seems. Simply defined, according to Wikipedia, freemium is a business model by which a product or service (typically a … Continue reading

Posted in Customer Acquisition, Marketing Planning

American Excellence

Across the Pond (and Treadmill) I recently joined another gym-goer in deep conversation on a treadmill while watching CNN. As we witnessed the world’s news for the day, our discussion quickly turned personal. We started to chat about the recession, … Continue reading

Posted in Leadership, Miscellaneous, Productivity

Being (and Staying) Healthy for Business Success

You Are Your Business’ Most Important Asset As busy business owners, entrepreneurs and/or professionals, you’re probably on-the-go often, jetting to appointments, traveling to meet clients or run errands, rushing to your computer to send off a mid-night email that slipped … Continue reading

Posted in Productivity

Does Your Website Suck?

Internet Drama I recently fielded a call from a new potential client in the financial industry who asked if I could take their existing site and essentially make it look, sound and function like their two competitors’? They, not so … Continue reading

Posted in Website Marketing