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Category Archives: Sales
2012–Sales & Marketing Predictions to Help Your Business
The Year That Will Be… It’s fun to think of what a new year will bring for your business. In comparison to last year, where will you be one year from today? How will you get there? What will you … Continue reading
Posted in Marketing Planning, Sales
Are You Creative?
Are You Creative? Do you think “out of the box”? Do you want to be creative? Or do you wish you had more creativity? If you’re a designer, artist, entrepreneur or musician, you likely answered yes to the first question … Continue reading
Posted in Branding, Marketing Planning, Miscellaneous, Sales
Enthusiasm = Sales Success. Period.
“Enthusiasm is one of the most powerful engines of success. When you do a thing, do it with your might. Put your whole soul into it. Stamp it with your own personality. Be active, be energetic, be enthusiastic and faithful, … Continue reading
Posted in Business Networking, Customer Acquisition, Leadership, Sales
The Real Difference between Sales and Marketing
Sales and Marketing, Defined It has come to my attention, rather abruptly, that more companies these days are really blurring the lines between the all-too-important sales and marketing functions. Perhaps it’s the crummy economy, a desire to cut costs, or … Continue reading
Posted in Marketing Planning, Sales
Moving the Business Needle Today
“I long to accomplish a great and noble task; but it is my chief duty to accomplish small tasks as if they were great and noble” Helen Keller “Little strokes fell great oaks.” Benjamin Franklin “To achieve great things, two … Continue reading
Posted in Marketing Planning, Sales
Business Gift Giving
A Modern Day Warrior I recently had an important sales meeting with a large potential customer interested in our SMART Mobile marketing solution. On my way to the meeting, I stopped by the local Guitar Center to pick up a … Continue reading
Posted in Customer Acquisition, Customer Retention, Sales
Apps and Mobile Solutions for SMBs
“There’s an App for That!” Example 1: I recently had an infamous Greek salad at Zorbas Restaurant on Bonita Beach Road in Bonita Springs, FL. The place must hold about 200 people at full capacity—a decent sized restaurant that could … Continue reading
Posted in Mobile Marketing, Sales
Why Customers Buy?
You Can’t Sell Them All, Right? You know your products/services better than anyone. The benefits in order of priority are clearly obvious. Your company has exceptional customer service. And, you can provide better value than all of your competitors. However, … Continue reading
Posted in Sales
Get It in Writing–The Value of Sales Agreements
It Don’t Mean a Thing if… In 1931 Duke Ellington wrote the now, jazz standard, “It Don’t Mean a Thing (if It Aint Got That Swing).” According to Wikipedia, the title was based on the oft stated credo of Ellington’s … Continue reading
Posted in Sales
Secrets of a Salesman
Close That Sale Already! If you’re in sales (and guess what you? you are, if you’re in business), you know the value of: getting through to the decision maker efficiently, what a little face-time can achieve, closing the deal promptly, … Continue reading
Posted in Customer Acquisition, Sales