-
Say hello
- Naples, Florida
White Plains, New York - 239.963.9396
- infosmartmarketingllccom
- 203.286.1961
- Download our vCard
- Naples, Florida
Tag Archives: Customer Retention
Safeguard your business during a recession with Improved CRM
In my post, “Marketing During a Recession… Smart Marketers Ride the Wave”, I shared the unique and inevitably current opportunity for smart marketers to sustain or gain market share and revenues during an economic recession. It’s true that maintaining or … Continue reading
3 Tips to Leverage Word of Mouth Marketing
Identify Your Most Loyal Customers Certainly for a customer to refer you to another they must be overly satisfied, exceptionally loyal, and willing to put their own name on the line. Providing good products and service are simply not enough. These … Continue reading
The Power of Word of Mouth Marketing — Pass It On
In preparation for our twins due last October, I had some home improvement work done on my house, converting a loft into an additional bedroom. At the referral of another, M.A.C. General Contractors (the firm I hired) did an outstanding, … Continue reading
Making Print Advertising Work for You
A customer experience should be emotional, encompassing and holistic. Marketing the customer experience so that it lifts beyond a print page can have significant impact if executed properly. In Tom Peter’s book Re-Imagine he describes an ‘experience’ as “an … Continue reading
The Value of Print Advertising
What makes print and print advertising so different and powerful in value? For one, it’s the reader’s mindset. From the turn of the first page right on to the point of putting that piece down, a reader has chosen that … Continue reading