Monthly Archives: June 2012

What’s Your Business Worth?

The Little (business) Gem My parents owned a diner, “Mario’s Little Gem,” for the majority of my childhood and young adult years. 24/7, 365 was how we rolled with the business and it became a huge part member of our … Continue reading

Posted in Blog, Marketing Planning, Sales

Preparing Your Business for Disaster

It’ll Never Happen to You So you’re a business owner or consummate professional and it’s taken you years to acquire assets, profitable sales relationships with customers, and other intangibles (i.e. processes), and grow your business to a certain level of … Continue reading

Posted in Blog

Print Marketing Collateral That Works

Print is Still Effective Your customers are a tactile group. No matter what the business, product or service, print literature, or collateral, will play an important role in creating, sustaining and/or growing a profitable relationship with them. Beyond a personal … Continue reading

Posted in Branding, Direct Mail, Marketing Planning, Print Advertising